Storytelling – How it Started?

Time is finite. When it comes to leading a quality life, enjoying precious moments in life, etc, time dictates our limitations.   Is there a way to increase the good life time span? So far, no one has succeeded in doing so. However, man has come up with strategies, which can be considered hitting a bull’s eye; he invented story-telling. A great strategy, which helps mankind to brush-up all those good moments that were enjoyed and experienced, could be recollected, retold and conveyed to the next generations. Not only that, you can build new relations through storytelling and can strengthen existing relations. Indirectly, it acts as a relation-builder among people.  

History repeats itself in many ways and forms; enlightened people of this planet have already told us. Now, man does not want all those bad historical experiences to be repeated again! After doing some self-directed and research-driven introspection of what happened and how we can stop the bad moments from repeating themselves in any form and fuel happiness and trust among people, man wrangled out this story-telling concept from the unfathomable depths of his research and distributed it to the next generations.  

Now, in this era where competition for consumer eyeballs is fierce and growth-focused marketing strategies are given high priority, marketers started using the proven old strategy of story-telling to market their products. As a result, storytelling has reached new benchmark, both technically and literature-wise. These days, where ‘mobility’ is the keyword for everything and anything and creating self-advancing opportunities are a new trend, storytelling helps out to present your innovative concepts with a blend of old and new stuff in an impressive way across all the channels including mobiles.